Example
Description
Composed of 320×100 + 300×600 creatives in mobile and fly with a 40×40 logo. The 320×100 is displayed first, fully integrated into the background colour of the page. After scrolling, the 320×100 is positioned as a sticky and the 300×600 appears as the user scrolls through the content. The 300×600 would also be fully integrated into the background colour of the page. If the user is not exposed to either the 320×100 or the 300×600 (either because they have scrolled down and are in a lower area of the content, or because they have clicked on the close button of the 320×100 in sticky format), the 40×40 fly will appear with the advertiser’s logo, also accompanied by the corporate background colour. This logo accompanies the user throughout the navigation of the page.
Specifications
- Size: 3 pieces – 320x100px | 300x600px | 40x40px (logo)
- Format: .jpg, .gif – The background colour must be the same as the hexadecimal code chosen for the action backgrounds.
- Maximum weight: 100Kb (each item)
Recommendations
- z-index=9.
- Creativity should not exceed 30% CPU usage.
- No changes to the mouse cursor.
- The deadline for delivery of the creative is 2 working days before the start of the campaign.